New marketing podcast for novelists

My Rating: ★★★★★

Thomas Umstattd of Author Media teamed up with author James L Rubart, owner of Barefoot Marketing, to produce a great new podcast: Novel Marketing.

novel marketingWithin the first hour or so of walking into any writers conference, you’ll hear someone complain about marketing. People bemoan the loss of the “good old days,” when, legend has it, all an author had to do was write a book and everyone would buy it without the author doing any selling.

In Episode 1 of Novel Marketing, Umstattd shoots that down by pointing out that in those old days, very few books got finished, let alone published, so readers had fewer choices. Now, there are millions of choices. Continue reading

How to write a book if you’re not a writer

Many people feel they ought to write a book, or they’re told by other people they ought to write a book, but when they sit down to write…nothing.

writing frustration

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Writing is often called a craft, and it is something most people learn to do competently. I find that businesspeople, especially, are good writers because they must communicate well to succeed. Continue reading